Nestify AI
This project came through a family friend raising funds for a smart AI platform promising “all the power of AI, none of the chaos.” In a crowded market of tools that complicate more than they simplify, the brand needed a sharper identity. I took charge of refreshing typography, colour and art direction, creating a bold new look on a tight, pro bono budget. By experimenting with AI-generated imagery, I shaped a unique visual language with a slightly dystopian edge, giving the brand both distinction and a future-facing character.
Nestify AI
Brand Identity Visual Storytelling Conceptual Branding Website Experience Art Direction
2025
Brand Designer